Sunday, May 6, 2018

Meanwhile, as Sedans Dwindle, Midsize and Compact SUVs Thrive at GM

GMC Acadia
Photo: GM media website.
As GM takes most of its eggs out of the large-sedan market, the automaker meanwhile announced this week that they are boosting SUV production after experiencing their strongest first quarter sales ever for two GMC models—the midsize GMC Acadia and the compact GMC Terrain.

For the first quarter of 2018, GMC's global SUV sales rose 9.4 percent and Terrain sales alone were up by 38 percent, GM reported.

In response to this increased demand, GM recently added a third shift the Springihill Assembly plant in Springhill, Tennessee, where the GMC Acadia is built.

“Our redesigned Terrain and Acadia have found their stride in the market and our full-size Yukon and Yukon XL continue to lead the luxury full-size segment with premium appointments and features,” said Duncan Aldred, vice president, Global Buick and GMC. “This sales momentum will continue to be built on a strong product portfolio for our global markets.”

In the United States, the Terrain is attracting one of every two buyers who are new to the GMC brand. The automaker believes that, in an industry where midsize and compact SUVs account for more than one-third of all industry sales, GMC’s premium SUV lineup is well-positioned for future growth.

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